Our story

The story of our company is rooted in a family tradition and expertise passed down from generation to generation.

Everything begins with the founding of Société Georges, specialising in the manufacture, import and distribution of costume jewelry, founded by Mr Georges. In 1963, my father, Mr Salva, joined the company and actively contributed to its development for more than 40 years.

Société Georges

Building on this experience and driven by a genuine passion for the trade, he took over the business and founded SBM Bijoux, located at 7 rue Réaumur in Paris, a few steps from 161 rue du Temple — the emblematic place where it all began.

SBM Bijoux

Two years before this founding, I joined him. It was by his side that my own journey began. I discovered the world of jewelry, the workings of wholesale trade, and the demands of a professional clientele. This immersion marked the start of a deep commitment to the trade.

Today, I continue this adventure by creating HBMDM, in the natural continuity of this heritage. This new entity embodies a third generation, faithful to the founding values while embracing a modern, forward-looking dynamic.

Between tradition and evolution, our story is above all one of a passed-on passion, preserved know-how and a relationship of trust built with our clients over time.